Reading a Google Analytics Report

Information about interpreting Google analytics has been published here before, but it bears repeating. You have a website and you have access to or receive a Google Analytics report. It contains a lot of information and you have little to no idea what any of it means. This article is not meant to make you an … Continued

Domain Name Explained

What is a Domain Name? A domain name is an address on the Internet. It’s unique to you in the same way that your telephone number is unique to you. An international address system called the Domain Name System (DNS) was developed to make sure that every computer connected to the Internet had it’s own … Continued

How Other Healthcare Practices Handle Competition From Chains

Local pharmacies, such as Walmart and Walgreens, now offer primary care services such as screenings, immunizations, urgent care, diagnoses, and scripts, all for the same cost as a co-pay. From Smith & Jones, “Pharmacy services have evolved from strictly dispensing medications to offering services such as medication therapy management, medication education, improving medication adherence, administering … Continued

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Online Presence Management for Audiology & ENT Practices